Crossmedia @ the museum

Yesterday and today, I joined in on a Crossmedia workshop for employees of the Tropenmuseum, Tropentheater, and Tropenmuseum Junior, led by Jim Stolze and Rob Prass.  Among other things, participants were introduced into the world of Twitter, RSS, blogging, Igoogle, learned why the sender-receiver model of communication is no longer applicable, how to the museum can get into Google’s top 3, etc. To most of the participants, this was all new information. The museum is not an early adopter, and needn’t be for that matter, but most employees seem eager and interested to engage in and with these new technologies and find out how they can be of use in the museum or theater.

This is part of the group, as photographed by Rob. Doesn’t look very interactive, but that’s deceiving. The group was also invited to brainstorm sessions, for instance about how to put visitors first, take their perspective, seduce them into informed (‘coming from experts’ ) story-telling experiments via new media.

It was the second time the workshop was held. The first time around, I learned, one of the ideas that came out of the brainstorm session was the ‘Object of the Month‘.  On the museum website, visitors are invited to help the museum find out more about the object. The object itself is also displayed in a showcase near the entrance. Unfortunately, I can’t be there for the afternoon session, when the new ideas are presented. Anne and I are attending “Kom je ook? 2” at the Hermitage, a symposium about innovation and participation in art, culture, and heritage.


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